How I can help


I’ve coached over 200 fundraisers, fundraising leaders and CEOs to have the confidence and skills to build incredible major donor relationships and raise more.

With Louise’s help, I’ve written and implemented the major donor strategy, succeeded in getting new donors to our online events and been able to inspire a six figure donation to the charity! I am loving my job and I’m inspired to do more – thank you Louise.

Kelly Heaton-Ralph, Director of Development, Kent Surrey and Sussex Air Ambulance

My approach is a mix of coaching and mentoring and will help you transform your major donor fundraising, whether you’re brand new to it or want to take your fundraising with philanthropists and high-net-worth individuals to the next level. It’s an investment that you’ll make back with more large gifts for your great cause.

But don’t take my word for it. Scroll down and you can hear from others I’ve coached.
And book a virtual chat to meet me and find out how I can support you.

I’ve raised over £340k from major donors in the 8 months Louise and I worked together. We reached our income target for the year with 5 months to go. It’s nice to be at work and not be under that financial pressure. Louise’s coaching has been a space to reflect on what I’ve been doing, learn about what works and challenge myself to imagine what is possible.

Phil Kerry, CEO, New Horizon Youth Centre

Sessions are supportive and practical so you go away with clear next steps, supported outside of your comfort zone. Coachees use their time in the sessions for:

  • Identifying and approaching potential donors, how to get hold of people
  • Preparing for “ask” conversations for six and seven figure gifts
  • Managing internal expectations
  • Creating a culture of major donor fundraising
  • Increasing confidence, overcoming the gremlins many of us have when working with wealthy people (and under pressure to raise more)
  • Becoming more strategic in a major donor fundraising approach

If you’re looking to improve your major donor approaches and raise more income for your charity, I highly recommend Louise. As an early-career fundraiser she has inspired me so much and encouraged me to grow in confidence, making more ambitious strategic asks. Thanks to Louise, I’ve built more authentic, engaging donor relationships than ever before and in the short time I’ve worked with her I’ve raised over £600,000 in donations and pledged income. I’m genuinely going to miss having her as a sounding board. Thank you Louise!

Samantha Harford, Philanthropy Officer, British Red Cross

Louise’s coaching has been invaluable. I’ve been able to inspire major gifts which has meant we’ve hugely exceeded our target by over £250k this year! I’ve built brilliant relationships with our donors and rasied $70k after one online thank you event when we didn’t ask for any gifts! I now feel confident in approaching for larger askes and cementing relationships through solid stewardship. Thanks so much Louise!

Harriet Scott, Major Donor Development Officer, Medical Aid for Palestinians

Working with Louise for a year was one of the most rewarding professional experiences I’ve had. She is an expert coach, not only in her field of major gifts but in charity leadership and development. She’s been an intrinsic part of my journey, helping me to raise the ambitions for myself and my team to achieve incredible outcomes for the people we serve. Louise is also one of the loveliest people you can spend an afternoon with; I left our sessions uplifted, empowered, and inspired.

Aisling Nolan, Head of Partnerships & Philanthropy, Focus Ireland.

Louise’s coaching helped me to prepare for 1-1 meetings with my charity’s trustees. I’ve since met with five trustees and secured their support for the next year including introductions to potential donors and offering to host events at their homes. One set up a direct debit as soon as we ended the call. I’m now working to build on these meetings and make trustee involvement a core part of our philanthropy fundraising.

Louisa Johnson, Head of Fundraising, Full Fact

Louise Morris is the Founder of Summit Fundraising. She is a major donor fundraising specialist and has worked with over 100 charities helping them raise large gifts.